Ready Arrive Work (RAW)
Logo design
Logo design: Logo design and branding
Ready Arrive Work (RAW) is a vocational program for recently arrived students from a refugee background. The NSW Department of Education asked Design Plus Digital to design a logo that represented Australian work industries such as pastoral, fisheries and manufacturing. The logo was to be used in a Welcome to Australia video. The result was a rough, earthy font with illustrative patterns worked into the letters to represent pastoral, fisheries and manufacturing.